We know loyalty broadly, and in particular we know CPG loyalty. We’ve delivered 21-24% share increases and helped some clients achieve more than a 3-to-1 ROI. With Coca-Cola and Pampers, we recommended a number of modifications to their existing programs and achieved double-digit improvements in ROI, resulting in millions of dollars.

There are several reasons we are best suited for CPG loyalty:

• our understanding of how the mechanics of a CPG loyalty program work

• our ready-built platform that delivers all the functionality of a CPG loyalty program

• the way we leverage data to communicate to members and serve up offers at the individual level

• a partnership marketing group who understands how to leverage these brands and emotion assets that CPG brands bring with them

• our patented code-based technology with a continuous point accumulation element to it

In essence, we have the full package that nobody else can offer.